Flea treatments, boosters, grooming, meds. We track it all via WhatsApp and gently follow up when things slip. No apps. No dashboards. No guilt.
Sound familiar?
It's not that you don't care. It's that no one was watching.
You love your dog. But between work, kids, and everything else, things slip. That's not a character flaw. It's being human.
A missed dose doesn't just mean scratching. It can mean a vet visit, a house flea treatment, and weeks of misery for everyone.
Typical cost: ยฃ250+Reminder apps ping you once and assume you acted. When you don't, they move on. The gap widens quietly until something goes wrong.
Lapsed boosters can mean restarting the full vaccination course and weeks of restricted walks.
Typical cost: ยฃ150+How it works
You don't manage Covered. Covered manages continuity.
A quick chat about your dog's name, breed, vet, groomer, and current routine. Takes about 3 minutes.
We create a living schedule of everything that needs to happen and when. No spreadsheets. No apps. It just exists.
We check in via WhatsApp when something's due. If you don't respond, we gently nudge again. No judgement, ever.
A simple green/amber/red summary so you can see at a glance that everything's covered.
Why not just use reminders?
One is a ping. The other is a safety net.
Typical reminder app
Covered
No new apps
We meet you where you already are. Covered lives inside WhatsApp. No downloads, no onboarding videos, no learning curve. Just clear, friendly messages you can respond to in seconds.
I just reply 'done' and get on with my day.
What we track
We keep a quiet eye on all the care tasks that keep your dog healthy and happy.
Simple pricing
Less than the cost of one missed flea treatment. And a fraction of the vet bill that follows.
A single flea outbreak typically costs ยฃ250+ to resolve.Who it's for
Covered works for every kind of dog owner. Because every kind has days where things slip.
Between work, family, and the rest of life, flea treatments aren't top of mind. You don't need judgement. you need a safety net.
One notification isn't enough. You need gentle, no-shame follow-through from something that won't give up on you after one ping.
Wouldn't it be nice to have a second brain watching for the things that slip between the cracks?
Transparency
We believe in being upfront.
Why we built this
I build systems that stop important things slipping through the cracks.
For 25 years I've designed operational systems for businesses handling complex moving parts, deadlines, and responsibilities. Systems that quietly keep everything on track so people don't have to think about it.
Then I realised something obvious. Everyday life has the exact same problem.
Not a lack of reminders. A lack of follow-through.
People don't forget because they don't care. They forget because life has a hundred competing priorities. Dog care just needs a system that handles the follow-through quietly.
So I built Covered. Not another reminder app. A system that watches the timeline, follows up when things slip, and makes sure nothing important gets missed.
Because continuity shouldn't depend on perfect memory.
Questions
And if yours isn't here, just ask us on WhatsApp.
Set it up once. Then let Covered handle the rest. More walks. More belly rubs. Less worrying.
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